The Power of Comparisons

Barbara S. Giordano
2 min readJun 8, 2020

Speech writing has taught me a lot about storytelling. As I iterate each talk, reading aloud has given me the opportunity to feel the words as the as they twist, flutter and twirl around, in not only my heart and mind, but the audience’s too.

Photo by Thought Catalog on Unsplash

There’s no better example to illustrate the emotional power of storytelling than this piece of contrasting images. Notice how each line rises and falls like breath.

As you read these words inhale for the positive half, exhale for the negative.

“We have bigger houses, but smaller families:

We have more degrees, but less sense;

more knowledge, but less judgement;

more experts, but more problems;

more medicines, but less healthiness.

We’ve been all the way to the moon and back,

but we have trouble crossing the street to meet the new neighbor.

We build more computers to hold more information,

to produce more copies than ever,

but we have less communication.

We have become long on quantity, but short on quality.

These are times of fast foods, but slow digestion;

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Barbara S. Giordano
Barbara S. Giordano

Written by Barbara S. Giordano

Three-time award winning speechwriter. Beyond writing I enjoy photography, gardening, hiking, reading and our kitties. storyworksla.com

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